Unistraw International Limited announced as winner of the prestigious AMP Innovation Award at the 2007 Telstra NSW Business Awards.

8 August 2007

Unistraw International Limited has won the highly sought after AMP Innovation Award in the 2007 Telstra NSW Business Awards for its new consumer product Sipahh™ Milk Flavouring Straws.

Now in its 15th year, the respected annual Telstra Business Awards recognise and reward the ingenuity and innovation of Australia’s most outstanding small businesses. With each passing year the Awards have grown considerably in both size and stature. Over 4,500 nominations were received for the 2007 awards. From the thousands of nominations received, 420 were chosen as entrants, from those 420 entrants, 137 were named as finalists.

The judging process for the 2007 Telstra Business Awards, involved a rigorous examination of the operational skills of the nominated business. Ms Deena Shiff, Group Managing Director of Telstra Business and the Telstra Business Awards Ambassador said she was impressed with the high calibre of finalists this year.

The AMP Innovation Award

This award recognises a business that has successfully introduced an innovation. The innovation may be the application of a new technology, a new product, an idea, a concept, an approach, procedure or alliance.

Unistraw International CEO Martin Chimes believes; “being considered as a finalist and then winning this year’s AMP Innovation Award is tangible recognition of the national and international traction that Unistraw International Limited, the Unistraw Delivery System and Sipahh™ Milk Flavouring Straws have achieved in the market place in less than 2 years.

Winning the AMP innovation Award for NSW has enabled Unistraw International Limited to move through to contest the AMP National Innovation Award. We are looking forward to challenging other Australian companies for the title in this category. To be in the running for the AMP Innovation Award, the business has to be successful as with the other award categories but with the added challenge of providing a unique, original, fresh, creative or progressive product or service to the marketplace. Combining the two elements successfully can be inspirational.”

For further enquiries: Lisa Kable – Corporate Public Relations Manager
Unistraw International Limited. Ph 04100 38545 or lkable@unistraw.com